Guide to Sending an Effective Email About Our Crisis

Add these to your email for emphasis.

CHOICE 1: CUT + PASTE
(include the Fact Sheet and/or Crisis Overview, links are below)

Dear Recipient,

I’m reaching out because I’m a homeowner at Centennial condos. You may know we have been struggling with issues from extensive water damage for over three decades. 

The HOA has initiated a community education campaign to tell the story of our challenges. Please check out the attached Fact Sheet, Crisis Overview and our Voice of Centennial website for more details. 

Feel free to forward this email to your friends so the community is informed about our story. Our goal is to reignite conversations with the City of Aspen and APCHA that will result in realistic solutions to our problems. 


Many thanks,
Your Name

CHOICE 2: WRITE YOUR OWN 

Please use this outline to craft a personal email to friends and work colleagues about the Centennial crisis.

YOUR PERSONAL GREETING WITH INTRO

  1. You are one of 92 homeowners of the Centennial condo complex

    1. How long you’ve lived in Centennial 

    2. Something else about you, your work, your family, etc if you want

  2. Why you are writing them

    1. To create awareness in the community about the problems Centennial is dealing with by sharing information on our plight

    2. To share your personal story about any problems you made have experienced

    3. To build support in the community for real conversations among the Centennial board of directors, the City, County and APCHA to find possible solutions

  3. A sentence that summarizes the Centennial plight 

    1. You can take a portion of the summary of the campaign from the overview section at the top of the Crisis Overview accessible by clicking the blue link to the left.

BODY OF EMAIL

  1. Add information from the Crisis Overview and Fact Sheet accessible by clicking the blue link to the left.

  2. Pick two or three points you’d like to make.

END WITH A CALL-TO-ACTION

  1. Tell them they can get more information about the history and status of Centennial’s issues by going to our website—www.voiceofcentennial.com

  2. Tell them you’d appreciate it if they could help you communicate the importance of this issue by attaching the Crisis Overview document with their friends and colleagues 

  3. Thank them for their interest and add your full name and contact info